Some weeks ago I got to know about Barabasi's new book "Bursts: The Hidden Pattern Behind Everything We Do". The author decided to spread the word through a very cleverly engineered web game, an example of sticky innovative marketing (see the figure above).
After some minutes of trying the game it started to become more and more interesting. To my great surprise last Tuesday I got the following message from the author of "Linked":
I will comment more on Bursts as soon as I get my signed copy :)
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